Friday, November 4, 2016

Week 3 EOC: Making Money For Good


“I want you to know that I still haven’t quite recovered from that experience of domestic violence. I am trying, but my core trust… a sweet innocence has died”, expresses Jody R. Weiss in her open letter explaining the motives behind her business. Jody Weiss is the founder of Peacekeeper Cause-metics, a “for benefit” makeup company. The company strives to aid those who have suffered from physical or emotional domestic violence. As a survivor of emotional abuse, Jody uses her “righteous anger” to fuel her goals. Peacekeeper donates all of their proceeds before tax to various charities which help women and children escape toxic and unhealthy domestic situations or that help them cope with the effects of being abused. Jody’s overall goal is simple “Jody envisioned through this company, women and men learning deep respect for each other.  She envisioned no more patriarchy and no more matriarchy, but humanity finally emerging as truly equal”. She wants to use her company to create a healthy and peaceful environment where everyone is treated and valued equally. Jody tries to surround herself with positive energy as she describes in her letter “as a peace activist and a student of what real love looks like, I would rather find and hold the compassion for those wounded people and move on and be with men and women who lift me up”. In addition to donation the profits to charity, Jody wants to ensure that her employees are treated well. Her ideals and standards include using slavery-free labor, paying all employees fair living wages and using cruelty free products. Jody’s mission is clearly powerful and compelling as her company has raised $ 56,584.00.

http://iamapeacekeeper.com/

No comments:

Post a Comment